Reviews and reputation
How care home reviews can lead to an award
Care home awards are won on the back of consistent, well-scored reviews.
Local press and stories
How to get your care home in the local paper
How to find a story, write it up and get it to the right reporter, step by step.
Local press and stories
You’ve Got an Inadequate CQC Rating. Here’s What to Do in the First 7 Days.
If your care home has just received an Inadequate CQC rating, the first seven days are abo…
Reviews and reputation
How to improve your care home’s reputation
Work on three fronts at once: deliver on the small promises, make the good things visible,…
Local press and stories
Care home PR ideas: stories your local paper might run
The care home PR ideas most likely to reach your local paper start with a real person, and…
Local press and stories
How to get your care home on local TV news
Getting your care home on local TV news comes down to three habits: spot the human stories…
Local press and stories
How supporting family carers builds trust in your home
Supporting family carers with respite, advice or simply a place to breathe builds trust wi…
Local press and stories
A guide to community engagement for care homes
Good community engagement for care homes follows five steps: identify the local people who…
